To develop a new advertising campaign to promote the January bathroom sale for Harrison Baileys bathroom showroom in Bradford. The campaign needed to be fresh and eye-catching.
From the brief thisischemistry looked at ways to get to the target market in a new and dynamic way. We decided on using good old fashioned British sense of humour to get potential new customers to read the adverts, laugh, enjoy the concept, engage and make contact. The campaign was well received and customers still talk about this campaign today!